Wanderlust Club

Membership-based Airbnb alternative for unique stays. Exclusive content, meetups, and more included in annual fee.

Helghardt Avenant • 14 January 2024

A membership-based Airbnb alternative for remote/interesting stays. An annual membership fee instead of charging 20% for the booking. The membership also includes exclusive content, meetups and more.

Problem

Limited options for unique and remote stays
High booking fees on Airbnb
Lack of exclusive experiences and content for travelers
Difficulty in finding interesting accommodations

Solution

Membership-based alternative to Airbnb
Annual membership fee instead of high booking fees
Inclusion of exclusive content and experiences
Facilitating discovery of unique and remote stays

Key Metrics

Number of active members
Membership renewal rate
Number of bookings per member

Value Proposition

Access to a wide range of remote and interesting stays
Lower booking fees through annual membership
Exclusive content and experiences for members
Opportunity to connect with like-minded travelers through meetups

Unfair Advantage

Strong network of unique accommodations
Curated exclusive content and experiences
Established community of members

Channels

Online platform and mobile app
Social media marketing
Partnerships with travel influencers and bloggers

Customer Segments

Travel enthusiasts seeking unique experiences
Remote workers looking for interesting stays
Adventurous individuals seeking off-the-beaten-path accommodations
Travelers interested in exclusive content and meetups

Cost Structure

Platform development and maintenance
Content creation and curation
Marketing and advertising expenses
Customer support and operations

Revenue Streams

Annual membership fees
Partnerships and sponsorships
Premium content and experiences
Commission on additional services (e.g., transportation, tours)

Wanderlust Club

Feedback