Influencer Connect SA

A social media app for South African influencers to post exclusive content and earn advertising revenue directly, promoting local ads.

Helghardt Avenant • 30 July 2024

A social media app for influencers to post special content and earn advertising revenue more directly. Advertising revenue is shared between top accounts and views respectively on a monthly basis. …

Problem

Many influencers struggle to monetize their content directly and rely on international platforms for advertising revenue.

Solution

Create a social media app where influencers can post special content and earn advertising revenue more directly. Revenue is shared between top accounts and views on a monthly basis.

Key Metrics

Number of active influencers on the platform
Total advertising revenue generated
Average revenue per influencer

Value Proposition

Empower influencers to monetize their content more effectively and provide a platform for local advertising opportunities.

Unfair Advantage

First-mover advantage in targeting the South African market with a focus on local advertising.

Channels

Social media marketing, influencer partnerships, online advertising, and word-of-mouth referrals.

Customer Segments

Influencers looking to monetize their content, brands interested in local advertising opportunities, and social media users in South Africa.

Cost Structure

Development and maintenance of the app
Marketing and advertising expenses
Revenue sharing with influencers

Revenue Streams

Advertising revenue from brands
Subscription fees from influencers for premium features
Commission from in-app purchases

Influencer Connect SA

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